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2024 STUDY ABROAD PROGRAM


3 Credits

Cannes Lions
JUNE 14 – 20


online pre-work
JUNE 1 – 13

post-program

work due
JUNE 30
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FOR STUDENTS
PASSIONATE ABOUT BRANDS + CREATIVITY
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photo: Marco Derksen

Study how top brands develop winning strategy.

Learn how firms execute brand strategy in ways that explore the boundaries of imagination.

Access to world-class ideas on using design and creativity as a force for good.

Discover new trends and new technologies.

Visit with brand and agency leaders in a networking event like no other.

Sessions with the brands and agencies on supercharging growth through creativity.

Be at the Cannes Lions award ceremonies.

2023 attendees include Apple, P&G, Unilever, Amazon, Samsung and many more of the biggest companies in the world.

See, first hand, mind-boggling creativity.

 

Be a part of program where you can meet and learn from

some of the world's most

influential people.

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YOUR PROGRAM LEADERSHIP
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Dr. Nancy Gray

..

W.P. Carey

School of Business,

Department of Marketing

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Ms. Jasmin Hunter

..

W. P. Carey International

Programs

Coordinator

Your Leadership
QUOTES FROM CANNES LIONS 

I really believe that our job is not just to market to sell, but also market to serve. And understanding your audience and serving that audience, super-serving that audience, is I think one of the biggest challenges that we have as a marketing community in today's age.

Marc Mathieu 

CMO of Samsung Electronics America

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